Birdwatching Business Takes Flight in China
China News
January 16, 2024
As local tourism continues to surge, a new trend is taking wing in China's consumer market—birdwatching. The growing interest in birdwatching has led to increased sales in related products such as birdwatching tents, photography equipment, and telescopes. Capitalizing on this emerging trend, a Jinhua-based optical instrument manufacturer has introduced specialized birdwatching goggles capable of impressive magnification up to 60 times.