Virtual Products Gain Popularity Among Young Chinese...
China News
January 30, 2024
Virtual products are gaining traction among young Chinese shoppers, with items like "Einstein's brain" making their way to the top of sales lists on platforms like Taobao. Marketed as virtual goods that claim to boost intelligence, these items are priced at just a few cents, offering a form of moral boost or emotional support. Sellers clarify that no physical goods or services are delivered, emphasizing the playful and fun aspect of these virtual products.