Brazil's E-commerce Market Grows with Live-Stream Sales...
International News
January 19, 2024
Live-streaming sales become a driving force in Brazil's e-commerce market, with anchors like Nicole leading the way. As the CEO of a livestreaming shopping platform, Monique witnesses the surge in popularity of real-time online shopping experiences. This trend signifies a dynamic shift in consumer behaviour, combining entertainment and retail, and reflects the growing influence of live-streaming in shaping Brazil's e-commerce landscape.